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The families of nine Sandy Hook victims and one teacher who survived the deadly mass shooting presented their case to Connecticut Supreme Court justices Tuesday in their lawsuit against Remington, maker of the AR-15 weapon used by Adam Lanza to kill 20 children and six adults in 2012, the Hartford Courant reports. The victims' argument centers around the marketing campaign behind the AR-15, which the mother of one 6-year-old victim tells CBS News was "morally reprehensible."
The lawsuit claims Remington linked "the AR-15 to macho vigilantism and military-style insurrection" in order to target a "younger demographic" and increase sales. One AR-15 ad included the tagline "consider your man card reissued." Another ad touted it as "the ultimate combat weapons system," according to Reuters.
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